Website Privacy Policy

Last Updated: October 30, 2025

The website located at https://www.mycroatiayachtcharter.com (the “Service”) is a copyrighted work owned by The CKIM Group, Inc. (the “Company” or “We”/”Our”). This Privacy Policy describes Our policies and procedures on the collection, use and disclosure of any information that relates to an identified or identifiable individual. (“Personal Data”). For the purposes of the CCPA (California Consumer Privacy Act), Personal Data means any information that identifies, relates to, describes or is capable of being associated with, or could reasonably be linked, directly or indirectly, with you. This Privacy Policy describes how we handle your Personal Data when you use the Site and tells you about your privacy rights and how the law protects you.

Types of Information We Collect

While using the Site, We may ask you to provide us with certain personally identifiable information that can be used to contact or identify you. Personally identifiable information may include, but is not limited to:

First and last name
Mailing address
Phone number
Email address
Usage data
Travel preferences and requirements
Search queries and AI interaction data
Experience and tour preferences
Dietary restrictions and special requirements

When you pay for a product and/or a service via bank transfer, We may ask you to provide information to facilitate this transaction and to verify your identity. Such information may include, without limitation:

Date of birth
Passport or National ID card
Bank card statement
Other information linking you to an address

AI-Powered Search Data

When you use our AI-powered yacht search functionality, we may collect additional information including:

Search queries and descriptions of your desired yacht charter experience
Trip requirements such as dates, destinations, group size, and preferences
Interaction patterns with our AI search tool to improve recommendations
Preference data used to personalize future search results
Session data related to your AI search activities

This information is used to provide personalized yacht recommendations and improve our AI services. You can opt-out of AI data collection by using our standard search functionality instead.

Experience and Tour Service Data

When you book or inquire about experiences and tours through our Service, we may collect:

Activity preferences and interests
Dietary restrictions and accessibility requirements
Group composition and special occasion details
Location preferences and travel history
Emergency contact information for tour safety purposes

Usage Data

Usage Data is collected automatically when using the Service. Usage Data may include information such as your device’s Internet Protocol address (e.g. IP address), browser type, browser version, the pages of our Service that you visit, the time and date of your visit, the time spent on those pages, unique device identifiers and other diagnostic data.

Enhanced Usage Data Collection includes:

Content interaction patterns such as articles read, time spent on content, and engagement metrics
Search behavior and query patterns
Personalization preferences for content recommendations
Marina and destination page interactions

When you access the Service by or through a mobile device, We may collect certain information automatically, including, but not limited to, the type of mobile device you use, your mobile device unique ID, the IP address of your mobile device, your mobile operating system, the type of mobile Internet browser you use, unique device identifiers and other diagnostic data. We may also collect information that your browser sends whenever you visit our Service or when you access the Service by or through a mobile device.

Tracking Technologies and Cookies

We use cookies and similar tracking technologies such as beacons, tags, and scripts to enhance your browsing experience, analyze website performance, and deliver relevant content and services. These technologies help us understand how visitors interact with our website, remember your preferences, and continually improve the My Croatia Yacht Charter online experience.

Cookies may be either “Persistent” or “Session” Cookies. Persistent Cookies remain on your device even after you close your browser, while Session Cookies are deleted when your browser is closed.

We use both types of cookies for the following purposes:

Necessary / Essential Cookies

Type: Session Cookies
Administered by: Us
Purpose: These cookies are necessary to ensure the website functions properly, including secure navigation, access to protected areas, and prevention of fraudulent activity. Without these cookies, certain parts of the site may not operate as intended.

AI and Personalization Cookies

Type: Persistent Cookies
Administered by: Us
Purpose: These Cookies store your AI search preferences and personalization settings to provide customized yacht recommendations and content suggestions.

Cookies Policy / Notice Acceptance Cookies

Type: Persistent Cookies
Administered by: Us
Purpose: These cookies record whether a user has accepted or declined the use of cookies on our website.

Functionality Cookies

Type: Persistent Cookies
Administered by: Us
Purpose: These cookies remember your preferences, such as language, region, or login details, to provide a more personalized experience and reduce repetitive data entry.

Tracking and Performance Cookies

Type: Persistent Cookies
Administered by: Third-Parties (for example, Google Analytics and Microsoft Clarity)
Purpose: These cookies collect anonymized usage data to help us understand website performance, improve usability, and refine content. We use Google Analytics (Consent Mode v2) and Microsoft Clarity, which only activate after you have granted consent through our cookie banner, in compliance with data protection laws in the European Union, United Kingdom, and Switzerland.

Customer Interaction Cookies

Type: Persistent Cookies

Administered by: Zoho SalesIQ

Purpose: These cookies enable live chat functionality and personalized assistance. They help us recognize returning visitors and maintain chat continuity. These cookies are only enabled once consent is given through our cookie management banner.

For more information about the cookies we use and your choices regarding cookies, please refer to the Cookies section of this Privacy Policy.

Targeting and Advertising Cookies

Type: Persistent Cookies

Administered by: Third-Parties

Purpose: These cookies personalize advertisements and measure marketing performance based on browsing patterns. They may link to pseudonymous identifiers and are only activated after consent.

You can manage or withdraw your consent at any time by using the Cookie Settings link on our website. For more details, please review our Cookie Policy and the third-party privacy pages listed below:

Use of Your Personal Data

The Company may use Personal Data for the following purposes:

To provide and maintain our Service, including to monitor the usage of our Service.
To manage your Account: to manage your registration as a user of the Service. The Personal Data you provide can give you access to different functionalities of the Service that are available to you as a registered user.
For the performance of a contract: the development, compliance and undertaking of the purchase contract for the products, items or services you have purchased or of any other contract with Us through the Service.
For AI-powered services: To provide personalized yacht recommendations, improve our AI algorithms, and enhance your search experience.
For experience and tour services: To coordinate bookings, ensure safety requirements are met, and provide personalized activity recommendations.
For content personalization: To recommend relevant articles, guides, and destination information based on your interests and browsing behavior.
For marina services coordination: To facilitate bookings and coordinate with third-party marina operators on your behalf.
To contact you: To contact you by email, telephone calls, SMS, or other equivalent forms of electronic communication, such as a mobile application’s push notifications regarding updates or informative communications related to the functionalities, products or contracted services, including the security updates, when necessary or reasonable for their implementation.
To provide you with news, special offers and general information about other goods, services and events which we offer that are similar to those that you have already purchased or enquired about unless you have opted not to receive such information.
To manage your requests: To attend and manage your requests to Us.

We may share your personal information in the following situations:

With Service Providers: We may share your personal information with Service Providers to monitor and analyze the use of our Service, to show advertisements to you to help support and maintain Our Service, to advertise on third-party websites to you after you visited our Service, for payment processing, to contact you, or to facilitate transactions with our Suppliers.
With AI Service Providers: We may share anonymized search data with AI technology providers to improve our recommendation algorithms.
With Experience and Tour Operators: We may share necessary personal information with third-party tour operators, restaurants, and activity providers to facilitate your bookings and ensure service delivery.
With Marina Operators: We may share vessel and contact information with marina operators to coordinate arrivals, departures, and services.
For Business Transfers: We may share or transfer your personal information in connection with, or during negotiations of, any merger, sale of Company assets, financing, or acquisition of all or a portion of our business to another company.
With Business Partners: We may share your information with Our business partners to offer you certain products, services or promotions.
With Other Users: If you interact with other users or register through a Third-Party Social Media Service, your contacts on the Third-Party Social Media Service may see your name, profile, pictures and description of your activity.

Retention of Your Personal Data

The Company will retain your Personal Data only for as long as is necessary for the purposes set out in this Privacy Policy. We will retain and use your Personal Data to the extent necessary to comply with our legal obligations (for example, if we are required to retain your data to comply with applicable laws), resolve disputes, and enforce our legal agreements and policies.

Specific Retention Periods:

AI search data: Retained for up to 2 years to improve recommendations, unless you request deletion
Experience booking data: Retained for up to 7 years for booking records and safety purposes
Content interaction data: Retained for up to 1 year for personalization purposes

The Company will also retain Usage Data for internal analysis purposes. Usage Data is generally retained for a shorter period of time, except when this data is used to strengthen the security or to improve the functionality of Our Service, or We are legally obligated to retain this data for longer time periods.

Transfer of Your Personal Data

Your information, including Personal Data, is processed at the Company’s office and in any other places where the parties involved in the processing are located. It means that this information may be transferred to and maintained on computers located outside of your state, province, country or other governmental jurisdiction where the data protection laws may differ than those from your jurisdiction. Your consent to this Privacy Policy followed by your submission of such information represents your agreement to that transfer. The Company will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy and no transfer of your Personal Data will take place to an organization or a country unless there are adequate controls in place including the security of your data and other personal information.

Detailed Information on the Processing of Your Personal Data

AI-Powered Services

We use artificial intelligence technology to provide personalized yacht search and recommendation services. Our AI systems analyze your search queries, preferences, and browsing behavior to suggest suitable yacht charters. This processing is based on your consent, which you can withdraw at any time by switching to our standard search functionality.

Analytics

We may use third-party service providers to monitor and analyze the use of our Service.

Google Analytics: Google Analytics is a web analytics service offered by Google that tracks and reports website traffic. Google uses the data collected to track and monitor the use of our Service. This data is shared with other Google services. Google may use the collected data to contextualize and personalize the ads of its own advertising network. You can opt-out of having made your activity on the Service available to Google Analytics by installing the Google Analytics opt-out browser add-on. For more information: https://policies.google.com/privacy
Bing Analytics: Microsoft Bing provides web analytics services including search engine optimization, diagnostic tools, reporting tools and other services, which we use to analyze traffic to our website. For information about Bing Analytics: http://go.microsoft.com/fwlink/?LinkId=248686
Alexa: Alexa, an Amazon.Com Company, provides web analytics services to our Site, including search engine optimization, competitive benchmarking, website traffic statistics and audience insights. Information about Alexa’s privacy policy: https://www.alexa.com/help/privacy

Web Hosting and Content Management

WordPress: This website is hosted by WordPress. For more information: https://wordpress.org/about/privacy/
Craft CMS: Craft CMS provides hosting and content services for our website. For information about their privacy policy: https://craftcms.com/privacy

Email Marketing

We may use your Personal Data to contact you with newsletters, marketing or promotional materials and other information that may be of interest to you. You may opt-out of receiving any, or all, of these communications from Us by following the unsubscribe link or instructions provided in any email We send or by contacting Us. We may use Email Marketing Service Providers to manage and send emails to you.

Mailchimp: For more information: https://mailchimp.com/legal/privacy/
Constant Contact: For more information: https://www.endurance.com/privacy/privacy
Zoho: For more information: https://www.zoho.com/privacy.html

Payments

We may provide paid products and/or services within the Service. In that case, we may use third-party services for payment processing (e.g. payment processors). We will not store or collect your payment card details. That information is provided directly to Our third-party payment processors whose use of your personal information is governed by their Privacy Policy. These payment processors adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, Mastercard, American Express and Discover. When you use Our Service to pay a product and/or service via bank transfer, We may ask you to provide information to facilitate this transaction and to verify your identity.

Behavioral Remarketing

The Company uses remarketing services to advertise on third-party websites to you after you visited our Service. We and Our third-party vendors use cookies to inform, optimize and serve ads based on your past visits to our Service.

Google Ads (AdWords): You can opt-out and customize ads at: http://www.google.com/settings/ads
Bing Ads Remarketing: You can opt-out at: https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads
Facebook: You can learn more and opt-out at: https://www.facebook.com/help/164968693837950
LinkedIn: Privacy policy and opt-out information: https://www.linkedin.com/legal/privacy-policy

Travel and Experience Services

ClientBase and Trams: Customer relations management system for travel planning. Privacy policy: https://www.sabre.com/about/privacy/
Virtuoso: Consortium providing hotel booking platform and travel advisory services. Privacy policy: https://www.virtuoso.com/footer/privacy-policy
Experience Partners: We work with various local tour operators, restaurants, and activity providers. Each partner maintains their own privacy policy governing the data they collect.

Additional Service Providers

Zapier: API integration service. Privacy policy: https://zapier.com/privacy
Calendly: Online scheduling tool. Privacy policy: https://calendly.com/pages/privacy
CallRail: Marketing platform for call tracking. Privacy policy: https://www.callrail.com/privacy/

CCPA Privacy

If you are a resident of California, you may have certain rights conferred by the California Consumer Privacy Act, (“CCPA”). The following information is provided to you as a courtesy and is not an indication that the CCPA applies to the Company or this Service.

Your Rights Under the CCPA

Under this Privacy Policy, and by law if you are a resident of California, you have the following rights:

The right to notice: You must be properly notified which categories of Personal Data are being collected and the purposes for which the Personal Data is being used.
The right to access / the right to request: The CCPA permits you to request and obtain from the Company information regarding the disclosure of your Personal Data that has been collected in the past 12 months.
The right to say no to the sale of Personal Data: You also have the right to ask the Company not to sell your Personal Data to third parties.
The right to know about Your Personal Data: You have the right to request and obtain information about the categories and specific pieces of Personal Data we collected about you.
The right to delete Personal Data: You also have the right to request the deletion of your Personal Data that have been collected in the past 12 months.
The right not to be discriminated against: You have the right not to be discriminated against for exercising any of your Consumer’s rights.

Exercising Your CCPA Data Protection Rights

In order to exercise any of Your rights under the CCPA, and if you are a California resident, You can email or call us. The Company will disclose and deliver the required information free of charge within 45 days of receiving your verifiable request.

Do Not Sell My Personal Information

We do not sell personal information. However, the Service Providers we partner with (for example, our advertising partners) may use technology on the Service that “sells” personal information as defined by the CCPA law. If you wish to opt out of the use of your personal information for interest-based advertising purposes, you may do so by following the instructions in the respective service provider sections above.

Children’s Privacy

The Service may contain content appropriate for children under the age of 13. As a parent, you should know that through the Service children under the age of 13 may participate in activities that involve the collection or use of personal information. We use reasonable efforts to ensure that we do not collect information from children, but if we become aware that a child uses the Service, we will attempt to ensure that the child’s parent receives notice of and consents to our personal information practices.

Special Note for AI Services: Children under 13 are automatically excluded from AI-powered search functionality and personalization features.

Links to Other Websites

Our Service may contain links to other websites that are not operated by Us. If you click on a third-party link, you will be directed to that third-party’s site. We strongly advise you to review the Privacy Policy of every site you visit. We have no control over and assume no responsibility for the content, privacy policies or practices of any third-party sites or services.

Changes to this Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page. We will let you know via email and/or a prominent notice on Our Service, prior to the change becoming effective and update the “Last updated” date at the top of this Privacy Policy. You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

Contact Us

If you have any questions about this Privacy Policy, you can contact us via the contact form on our website.

This Privacy Policy has been updated to reflect our current services including AI-powered yacht search, experience booking services, and enhanced content personalization features.